What we say and do matters.
I am a communications consultant, offering a range of purpose-driven strategy and advisory services.
I can help you tell the story of why you do what you do.
I focus on connecting your values and your value.
Zazi, Ambassador Zindzi and Ziwelene Mandela © Edinburgh International Book Festival
During 16 years in PR and Communications across arts, culture, education and social ventures, I have found that too often brands, organisations, even charities and high-profile personalities aren’t clear enough about what’s important to them and what drives them.
They have valuable missions, make a significant positive impact to society and can be hugely influential in affecting change.
But many miss out on audience engagement, sponsorship, funding or the next great partnership because they don’t shout about why they do what they do – their values and their value – well enough.
Perhaps they don’t know how to communicate it, don’t think it’s relevant (it always is) or don’t have time to put a finger on it.
That’s where I come in.
I can help you clarify why you do what you do, to amplify the impact you make.
My services include:
Strategy with purpose | audience understanding and development | audience engagement | brand positioning | partnerships advice | stakeholder management | profile raising | campaign planning
If you don’t know what you’re after but are proud of your social impact and want to share it, I’m always happy to chat.
What’s important to me?
I am passionate about giving children and young people the best start in life. By giving them opportunities to discover reading, stories, their imaginations, education, sport and activity, and caring communities. We know all of these undeniably boost young people’s life chances (physically, mentally, economically, socially). I’m inspired by social entrepreneurs, charities, brands and high profile personalities who value social purpose.
I’m motivated by people who are making a difference to society today and for all our futures.